Become a confident storyteller for your brand to stand out and sell more. I'm a Visual Brand Coach and Award-Winning Photographer (featured in NY Times, Instagram, Apple). I help badass women entrepreneurs own their stories, showcase their uniqueness, and create brands that are downright magical. Ready to make your brand sizzle? Get your hands on my free brand guide packed with five essential ingredients to create an unforgettable brand experience.
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Reader, I went to pick up curry leaves. August has not been the easiest month for me, and I feel like I'm just now coming up for air. Maybe that's why this moment stayed with me. I've also been thinking a lot about identity and belonging, in my own life and in conversations with clients. Who am I now in this chapter of life? It started with me picking up curry leaves from an Indian neighbor who had offered them in a local WhatsApp group. She invited me in and an hour later we had lost track of time. Then she told me almost 20 strangers had come by for curry leaves. Sometimes, you just need a reason to walk through someone's door. I've been thinking about creating a space for women asking some of these same questions. I want to start with the curry leaves version of a drop-in conversation. A space to talk about who we are now, what's changing, and where we might be heading. If that sounds like a conversation you'd like to join, register HERE. Alpana P.S. I’ll guide the hour with a few thoughtful prompts around identity shifts, belonging, and how we show up when life changes. There’ll be space for real conversation, reflection, and connection. Come as you are! SIGN HERE for the free Sept 14 at 10 AM PT chat. P.P.S. Wonder where those curry leaves ended up? Here’s a recent photo of the dal my son made all by himself. It only took me 3+ years to teach him 😂 The legacy has officially been passed on. Which makes THIS OLD PHOTO FROM HIS BABY DAYS even funnier, because he was very much not a dal fan in his early days. |
The Secret Sauce is Your Story
Become a confident storyteller for your brand to stand out and sell more. I'm a Visual Brand Coach and Award-Winning Photographer (featured in NY Times, Instagram, Apple). I help badass women entrepreneurs own their stories, showcase their uniqueness, and create brands that are downright magical. Ready to make your brand sizzle? Get your hands on my free brand guide packed with five essential ingredients to create an unforgettable brand experience.
Reader, Growing up in Bombay, I learned to look for quiet moments in the chaos of the city. Not just faces.I was obsessed with light and the environment. Sometimes I would stop strangers to make portraits.Sometimes I’d end up in conversations in cabs or restaurants where strangers would share from the heart. I didn’t think of it as a method or framework.I loved the connection and being able to make people feel seen. Years later, I realized I use those same skills in my brand work. Your job...
Dear Reader, I woke up pretty early this morning and couldn’t get back to sleep. So I thought I’d edit a few photos. Somehow, I ended up rewriting an entire page of my website. That was not the plan. But once I started I realized the old page wasn’t showing enough of my recent work. People often come to me thinking they need one thing. It might be a LinkedIn photo or a personal portrait. But rarely do we create just one type of image. We usually create a mix of personal and professional...
DearReader, My son finally got a job. And I don't think I realized how much I was holding my breath for him until he did. Rowan graduated from UCSB a year and a half ago with a degree in data science. This is also a generation that went to college during COVID, when very little about college life was normal. Then they graduated into another shift. AI had taken off and the job market was changing.And a degree in a field that had seemed full of opportunity didn't necessarily mean finding a job...