Become a confident storyteller for your brand to stand out and sell more. I'm a Visual Brand Coach and Award-Winning Photographer (featured in NY Times, Instagram, Apple). I help badass women entrepreneurs own their stories, showcase their uniqueness, and create brands that are downright magical. Ready to make your brand sizzle? Get your hands on my free brand guide packed with five essential ingredients to create an unforgettable brand experience.
She's not just a cover girl
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Reader, Last year, I launched way too many things in a short amount of time. The strange part? They worked. There were buyers for each project, but by the end of it, I was burnt out. As a multi-passionate entrepreneur, I’ve had my energy pulled in a lot of different directions. So maybe it’s no surprise that my word for this year is focus. But in all the madness, I can see the thread that runs through everything I create. It all starts with what sits underneath. That’s what Luminous has always been about. Yes, I wanted to photograph women and put them on the cover of a magazine. But I never wanted it to be only a “cover girl” moment. I wanted the cover to mean something. I wanted to know the woman behind it. Because the photograph was only ever one layer. The real story was always underneath it. I’ve been sitting with these stories for a while, and I’m finally ready to start sharing them. This is the first one. |
The Secret Sauce is Your Story
Become a confident storyteller for your brand to stand out and sell more. I'm a Visual Brand Coach and Award-Winning Photographer (featured in NY Times, Instagram, Apple). I help badass women entrepreneurs own their stories, showcase their uniqueness, and create brands that are downright magical. Ready to make your brand sizzle? Get your hands on my free brand guide packed with five essential ingredients to create an unforgettable brand experience.
Reader, Growing up in Bombay, I learned to look for quiet moments in the chaos of the city. Not just faces.I was obsessed with light and the environment. Sometimes I would stop strangers to make portraits.Sometimes I’d end up in conversations in cabs or restaurants where strangers would share from the heart. I didn’t think of it as a method or framework.I loved the connection and being able to make people feel seen. Years later, I realized I use those same skills in my brand work. Your job...
Dear Reader, I woke up pretty early this morning and couldn’t get back to sleep. So I thought I’d edit a few photos. Somehow, I ended up rewriting an entire page of my website. That was not the plan. But once I started I realized the old page wasn’t showing enough of my recent work. People often come to me thinking they need one thing. It might be a LinkedIn photo or a personal portrait. But rarely do we create just one type of image. We usually create a mix of personal and professional...
DearReader, My son finally got a job. And I don't think I realized how much I was holding my breath for him until he did. Rowan graduated from UCSB a year and a half ago with a degree in data science. This is also a generation that went to college during COVID, when very little about college life was normal. Then they graduated into another shift. AI had taken off and the job market was changing.And a degree in a field that had seemed full of opportunity didn't necessarily mean finding a job...